We at LOC believe in building relationships with the talent pool. This includes interested applicants, passive job seekers who are not yet ready to apply and can even extend to candidates who are not (yet) qualified or even the rejected ones.

Our strategic marketing approach is focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive favorable talent response.

The end goal of our lead nurturing is the same end goal of recruitment: getting a hire, a BEST one for YOU. Building valuable and relevant content to make that funnel deliver consistently is the key to nurture marketing. We do not put in random content into our funnel without planning ahead, lest we end up with a mix of messages that will confuse potential candidates and might reduce your chances of converting them to hire.

With our different stages of the recruitment funnel we help bring order to chaos in the nurture marketing strategy.